This presentation introduces an AI-based campaign aimed at raising awareness about the harms of prostitution and combating sex trafficking. At its core, the initiative is to raise awareness of the situation of women in prostitution and recognition of the harms of prostitution, to act by providing accurate information and education, and to reduce the demand and social legitimization of prostitution. This is based on the understanding that women in the cycle of prostitution are the affected party, and that prostitution creates lasting harm to women. The strategy involves collaborating with partners including Naama, Shiran, D-ID, and potentially others, employing AI technology combined with creative storytelling to authentically convey the survivors' experiences while ensuring their anonymity. This approach fosters empathy and compassion towards these women and also supports their recovery and societal reintegration. Furthermore, by educating the public to reduce the consumption of prostitution, the campaign directly contributes to the fight against human trafficking, particularly of women. Highlighting the critical need for such an initiative, the presentation discusses the significance of lighting the damages of prostitution. It underscores the potential for societal transformation through increased awareness, reduced stigma, and supports the rehabilitation of women exiting prostitution. By promoting a social environment that condemns prostitution and recognizes women as victims of life circumstances, the campaign aims to encourage more women to seek help, and ultimately, to contribute to the prevention of prostitution and related issues such as human trafficking.
Trigger Warning: This presentation contains information (written, spoken, or visual) that may be triggering or (re)traumatizing to attendees.
Naama Zeevi Rivlin, founder and former director of Saleet, led a pioneering welfare program with the Tel Aviv-Yafo Municipality, focusing on women in prostitution. With deep knowledge in treating those affected by sexual violence, she brings extensive managerial experience in spearheading social projects and advocating for women's rights in prostitution.
Shiran Malmedovsky-Somach is a social tech entrepreneur celebrated for her leadership in both local and international social projects utilizing Generative AI technology. From conceptualization to implementation, she excels in fostering multi-sector partnerships, representing D-ID, an AI company, in the advancement of innovative social initiatives.